Steven Meisel has yet again shot Prada‘s video campaign – this time for the 50′s-inspired Spring 2012 collection. Although Meisel follows his same (winning?) formula of weird music, slow-motion contrasted with rapid cutting, and lots of closeups on accessories, I’m not bored yet. This one is much more cinematic than his past campaigns, with a hint of a story this time around. Shot in a gas station with lots of shiny vintage cars to match their shiny vintage-style sunglasses, models give each other bad vibes, fix their makeup, and pose by their cars intimidatingly. As we girls do.
Nope! Its not a Venus commercial, nor is it shoe porn…its Steven Meisel’s new Prada campaign video for AW11. Although it has no narrative whatsoever and its obviously a very expensive advert rather than a fashion film, I love that you can see all the beautiful textures and fabrics in closeup. Watch models looking like perfect little dolls, stroking their perfectly waxed legs and their Prada below;
P.S. I want the sparkly socks!
I used to have a lot of collections as kid, ranging from normal things like sea shells and beach glass to weirder ones like pom poms, can tabs, and little plastic frogs. Now I collect creeper and flatform shoes, and the bigger and funkier, the better. All of the following shoes would be happily welcomed into my humble collection;
Clockwise from top left: Underground, Jeffrey Campbell, Prada, Underground, customized Underground, Moonspoon Saloon, Jeffrey Campbell, Ashish x Underground.
I can’t believe I forgot to post this! Prada, pushing the envelope as always, made this great mixed-media “Fantasy Motionbook” as their AW10 video lookbook. Directed by James Lima, the video includes runway footage on sketchy backgrounds, still photos of key pieces and illustrations as well as animation.
Thoughts? I think its great to see something new and different in video lookbooks and I find that it read almost like a magazine spread or a mood board. Also, I might have to adopt the term “motionbook” because “video lookbook” is a bit clumsy.
Everyone is raving about the new Miu Miu video campaign for AW10/11. The models look gorgeous, the makeup is amazing and the clothes are of course incredible but I feel like the video could have been more creative. The models are Ginta Lapina, Lindsey Wixson (love her), Siri Tollerod, and Daphne Groeneveld.
Missing London, missing the rain, and loving this NylonTV video about being fashionably wet.
I spy Prada, See by Chloé, and Jimmy Choo…anyone spy anything I missed?
For day five of Drooling Isn’t Fashion Week, here is the Prada SS10 ad that gives you a closeup look on those insane transparent heels that everyone raved about. I can’t figure out why sometimes they confine the model into a small screen, but other than that its a fantastic ad.
“First Spring” is a fashion film by Yang Fudong for Prada. It’s nice to see someone bringing something new to the table…this short is daring, theatrical…and overall just stunning and surreal and meticulous and oh my gosh, every frame is a beautiful photograph from a magazine.
Clearly I’m into it…what are your thoughts?